The talent show platform has been a mainstay in the reality TV sector for a long time now and it seems to have been dominated by the same few shows like The X-Factor, The Voice, and Britain's Got Talent - two of those shows being spearheaded by the formidable music industry shark, Simon Cowell.


But now there is a new fish in the pond called Salute and its rivaling the big guns by providing an alternative platform for unsigned artists to showcase their music.


Salute is all about grass roots music; giving talented UK musicians a fair opportunity to show what they've got. Shows like the X-Factor have often been criticised for always focusing on the monetary side of the music industry, but this is exactly what Salute aims to combat.


Initially, Salute 'Music Makers' will upload their music via an app (avoiding the cringey audition phases) whereupon a listening phase will occur. Tracks will be vetted by industry curators and professionals such as Feargal Sharkey, former Undertone front-man who is heading the face of the project. Applicants will be narrowed down to a top 100, and eventually a final 6 will be decided by public vote.


It is these final 6 contestants who will feature on the live shows, exhibiting original and themed music each week. No longer will there simply be artists performing 'karaoke' of classic musicians- everything will be fresh and new, empowering the talented song-writers and musicians of our country, not just those who are good at singing and can be molded into the perfect pop-stars.


Salute have also teamed up with Unilad to form a fusion of social media, digital and TV to power the competition online. As well as this, Jamal Edwards MBE has also got on board with Salute and will be talking at their launch event at London venue, Omeara on 22nd March 2017.


Whilst some of the other talent shows can boast top prizes for their winners, such as record deals or opportunities to perform on special occasions at prestigious events, Salute beats them all, offering a £50,000 prize to the overall winner of the competition, that they can use to boost their music career.


Applications for Salute will open April 3rd for all contestants, whilst the listening phase will begin mid-May and finish in July. It will then be the time for the public vote, with the live shows beginning in September and the winner being announced in October.


You can find out more on Salute here:


http://www.salutemusic.uk/

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